Avoid These Costly Website Navigation Mistakes In 2021

One of the first things a new visitor to your website sees is your menu navigation at the top of your home page. One of the best ways to decide what goes in your navigation is to try to look at your website the way your potential customer does. What are they there for?

Read More

How 3 Simple Ad Campaigns Doubled Sales For Our Aftermarket Client

Tune in to this webinar where we’ll share how we more than doubled demand for one of our aftermarket clients and how you can replicate this process for your brand.

Read More

The 3 Types of Problems Your Business Should Solve

Every business solves a problem. Did you know there’s actually 3 kinds of problems your business solves? External problems, internal problems, and philosophical problems. Let’s walk through those now.

Read More

Move Over SEO, It’s GEO’s Time To Shine

Learn more about GIF Engine Optimization (GEO) strategies to gain more organic traffic and awareness.

Read More

How To Write A High-Performing Call-To-Action

The call-to-action is one of the most important elements needed on your website. However, this is one of the most forgotten or poorly executed pieces of content I see on business websites today.

Read More

Defining Your Business Platform

Within seconds of landing on your website, potential customers should know how you add value to their lives and what they need to do to become a satisfied customer. One of the primary ways this happens is through, what we call, your platform.

Read More

How Much Money Should I Spend On Marketing?

Quite simply, your marketing budget should be around 2-8% of your revenue. Not 2-8% of your expense budget, but of your revenue.

Read More

9 Ways To Add Credibility To Your Business Website

In this post, we’ll share 9 tips that’ll be sure to give potential customers a sigh of relief as they evaluate your business.

Read More

5 Ways Marketing Can Help HR Find New Employees

This webinar will give Marketing and HR teams five ideas for finding new employees during the pandemic.

Read More

3 Logo Mistakes Businesses Make On Their Website

I began building websites in 2001. Over the course of the last 19 years, I’ve built and fixed quite a few websites. There’s one thing that every website I’ve ever built has contained: a logo.

Read More