Ecommerce has been steadily growing year over year, and now with COVID-19, ecommerce has only become even more of a boom with everyone stuck at home. Whether you’re new to the e-commerce game or not, you are likely facing some struggles.
While email can be a noisy and crowded market, it’s easily forgotten that email has an average ROI of $38 for each $1 spent. That’s a 3,800% ROAS.
When it comes to advertising-generated revenue, there is one key metric that tells the story of effectiveness: ROAS or Return On Advertising Spend.
At their best, marketing agencies are an invaluable investment that help you clarify your messaging, build your business, and (last but not least) increase your sales. At their worst, they are gimmicky sales people who’ll give you a quick bump in exposure and get on to their next client.
In this free webinar, we’ll uncover the 7 ingredients that help convert visitors into customers.
When strategic planning, we often use differing language to write our plans. This leads to confusion and even inaction. Let’s add clarity around terms like objective, strategy and tactic to ensure we’re all on the same page and can create plans that actually work.
Email marketing generates $38-44 for every $1 spent. Assuming you like that kind of a ROI (who wouldn’t!?), here’s 6(ish) ways to build your email list.
If you’re like me, you’ve probably read countless books, articles, and blog posts on the best ways to measure and improve performance. You’ve probably looked into, or even participated in, programs like Balanced Scorecard (BSC), Great Game of Business (GGOB), Entrepreneurial Operating System (EOS), Objectives & Key Results (OKRs), and more.